The complete growth system for info brands. Offer, sales, and marketing handled end-to-end by an operator who's spent three years inside 6 and 7-figure businesses. Not a vendor. Not an agency. An embedded partner with skin in the game.
Info founders should spend their best energy on coaching and content. Everything else is where businesses quietly die. We handle everything else.
Show up for students. Deliver the transformation. Refine the method. The work only you can do.
Organic presence. Build trust with your audience. Stay top of mind. Be the face students fall in love with.
Positioning, pricing, guarantees, stack design, DFY and DIY ladders, proof architecture, upsells. Engineered to sell themselves.
Funnel, CRM, setter and closer scripts, pipeline hygiene, call frameworks, SMS cadences, cash collection.
Paid traffic, email, content strategy, AI systems, analytics, daily optimization. The full demand engine.
Most agencies optimize a slice and ship invoices. We embed into your business and own the whole journey, stranger to customer.
Nine systems. One team. One contract. Engineered to compound, not stack like duct tape.
Four phases. From audit to compounding scale.
Why I built an embedded operator model instead of another agency.
I don't consult from the outside. For three years I've been the operator inside 6 and 7-figure info brands. Actually inside. Running sales ops, paid traffic, funnels, offer architecture, and the people who make it all work.
Here's what I learned: most agencies are great at getting clicks and terrible at making sales. Or they can optimize a funnel but have no idea how to fill it with the right people. The disconnect drove me crazy.
Marketing teams celebrated vanity metrics while sales teams starved for qualified leads. Nobody owned the full journey from stranger to customer. Everyone optimized their slice and hoped the rest worked out.
Now I run Paragon because info founders deserve better than the usual agency circus. You need an operator, not a vendor. Someone who treats your business like it's their own and has the skill stack to actually back that up. Copywriter by trade. Offer builder by obsession. Sales operator by necessity.
You focus on the two things only you can do: coaching and content. I'll handle the other three: offer, sales, and marketing. That's the deal.
30 minutes to diagnose your biggest constraint and map the shortest path to predictable revenue.
Half an hour to diagnose your biggest constraint (offer, traffic, conversion, or delivery) and map the shortest path from attention to offer to funnel to enrollment. Find a time on my calendar and I look forward to speaking with you.
Straight answers. No fluff. If yours isn't here, ask on the call.
Education-first info brands doing $20K to $200K per month with a real offer (course, coaching, or group program), a working delivery system, and the appetite to invest in growth instead of duct tape. We're not a fit for $7 ebook flippers or get-rich-quick plays. We also don't work with B2B SaaS, physical products, or e-commerce without a strong personal brand.
Agencies optimize one channel at arm's length. Freelancers execute tasks. An embedded operator runs your business like it's their own. One team that already knows how the pieces fit: offer, copy, funnel, email, ads, sales ops. No managing five contractors. No translating between marketing and sales. No quarter-long ramp-up while a new hire learns your business.
Weeks 1 to 2 are strategy and offer audit. Weeks 3 to 6 are build. Weeks 7 to 12 are launch and daily optimization. After that we shift into scale mode: doubling down on winners, killing losers, systemizing what works. You get a dedicated operator (me), weekly reports, and daily Slack access from day one.
Three models depending on how embedded you want us. Full Operator means deep involvement with aligned incentives (profit share). Growth Operator is a retainer plus a small performance component for brands that want strategic and executional depth without full embed. Consulting is project-based for specific wins like offer restructuring or funnel audits. We'll figure out the right fit on the call.
We guarantee process, deliverables, and pace. We don't guarantee revenue numbers because anyone who does is lying. What we will do is show you exactly how we'd build the system, what the milestones are, and how we'd know if it's working at every stage. If the numbers don't move, we don't hide from it.
Depends on which engagement model fits your business and how aggressive the growth target is. Pricing is scoped to what actually needs to get built, not a flat retainer we bolt onto every client. We walk you through it on the call so there are no surprises.
30 minutes. We diagnose your biggest constraint (offer, traffic, conversion, or delivery), map the shortest path to fixing it, and tell you whether we're a fit. If we are, we send a scoped proposal. If we're not, you walk away with a clearer plan than you came in with.